Building a website is no easy task; it’s time consuming, requires plenty of research, and even with that mistakes can still be made.
So what happens if you are trying to build a service-related website?
Visitors to your website demand a user-friendly experience and want to find the information they need quickly.
Here’s a look at some top tips you can use when building a service-related website.
Doing it Right is Key
When it comes to websites, the first impression counts for a lot. What this means is that the pressure is on to create something effective right from the start.
When visitors arrive at your website, if they aren’t automatically pleased with what they see and how the site is performing, then they are going to move on real fast and you’ve likely lost them for good.
If you’re looking for a service related website that seems to be doing it right, look no further than toptests.co.uk. This particular site is geared towards helping people study for the theory portion of their DVLA test by providing mock questions and exams.
From the moment visitors land on the homepage they are able to easily navigate and find what they want and the pages load quickly and without issue.
So what can other companies learn from sites such as Top Tests? Plenty actually.
Include a Logo on the Home Page
First things first, your website needs to look and feel professional, which means you need a company logo front and centre. Visitors shouldn’t be wondering where they’ve landed and your logo is the face of your website.
As well, you can make the logo link back to your home page, which is a user-friendly feature that consumers appreciate.
Keep the Pages Clean and Simple
Another way to keep people coming back for more is to create a clutter-free experience. You don’t want to load too much information, graphics, videos, and photos on one screen.
Always Be Specific
Because people turn to online options in order to save time and hassle, you need to keep things as simple and to the point as possible.
If you’re selling a product, make sure you give all the most important details so that the customer isn’t left with questions. You need to capture them as quickly as possible or you risk losing the sale.
Give Them a Way to Contact You
It’s also important you give customers a way to contact you and ask questions if they’ve got them.
A “contact us” button is wise to add to each page. This button should be visible and easy to use. If you’re going to add it to each page, be sure to place it in the same spot on each page.
Put Yourself in the Visitor’s Shoes
As you work on building your service related website, it’s a good idea to step into the visitor’s shoes.
How they would see your site, what potential issues might they spot, and what questions may they be left with. This can help you to create a user-friendly experience.